David Leadbetter, Golfzon Leadbetter and PAYNTR GOLF Announce Exclusive Golf Footwear Supplier Partnership
June 2, 2021 - Portland, Oregon and Orlando, Florida
David Leadbetter, Golfzon Leadbetter and PAYNTR Golf have announced a new exclusive agreement that will see David Leadbetter become a Brand Ambassador for PAYNTR Golf and the innovative footwear brand become the global supplier to the worldwide network of Leadbetter Golf Academies.
PAYNTR Golf will now service the footwear needs of more than 150 Leadbetter Instructors across 15 countries, as they deliver over 50,000 lessons each year, putting PAYNTR’s biomechanically advanced footwear in play during instruction, lessons and competitive play.
The partnership holds the shared vision to utilize David Leadbetter’s global reputation in golf and advanced coaching knowledge to educate recreational and elite golfers on the product benefits of PAYNTR Golf as a performance enhancer for golf.
“Understanding the biomechanics of the golf swing, the movements of the body and specifically feet in contact with the ground, is something I have been speaking about and teaching for a long time.”, said David Leadbetter.
“Partnering with PAYNTR Golf allows us the opportunity to jointly inform our students and all golfers how proper footwork, performance-enhancing footwear and leveraging the ground can lead to greater efficiency and power in the golf swing,” Leadbetter added.
PAYNTR Golf entered the golf industry earlier this year with the debut of the PAYNTR X 001 F golf shoe, giving golfers a competitive advantage from the ground up by utilizing a unique traction system born out of biomechanical insights.
The exciting entrance of this new golf brand is the result of a dynamic partnership between PAYNTR Golf co-founders Mike Forsey and David Paynter. Forsey is a U.S. based golf footwear expert with more than 30 years' experience in the global arena. Paynter is a former professional cricketer who created the successful PAYNTR performance athletic footwear company in the U.K.
“PAYNTR Golf gives golfers a traction advantage. Our footwear amplifies the golfer's ability to use the ground effectively to generate more power to the ball,” said Forsey.
“PAYNTR Golf sees golf footwear as golf equipment. Just as ball and clubhead speed are critical to performance, so is harnessing the power from the ground in our feet. Your footwear has to give you support, energy return, waterproofness and comfort, we believe we’ve achieved each of these in the X 001 F,” he adds.
“This unique partnership gives PAYNTR Golf immediate authenticity with the passionate golfer - the golfer who seeks game improvement through informed instruction and better equipment. It also exposes the brand and our performance technology to a global audience. We could not be more excited about the partnership.” said David Paynter.
“Leadbetter Instructors are on their feet all day teaching, so wearing the correct footwear plays an important role in their ability to deliver lessons. We share a mutual belief with PAYNTR Golf about how a golf shoe should perform, which makes this an exciting partnership and gives us another simple way of helping our students to improve.” said Ben Riches, CEO Golfzon Leadbetter.
Pre-recorded interview with David Leadbetter & PAYNTR Golf:
ABOUT DAVID LEADBETTER & GOLFZON LEADBETTER
David Leadbetter and Golfzon Leadbetter’s mission is to make golf more accessible and easier to learn through a combination of cutting-edge technology and coaching know-how.
David Leadbetter is regarded by many as the world’s premier golf instructor, 2017 PGA Teacher of the Year, PGA Hall of Fame Professional and a regular contributor to the Golf Channel. His clientele includes 26 major champions; seven world number ones and many more of the world’s very best and most famous golfers. He is also the author of seven golf instruction books, including recent best seller, The A Swing, making him the world’s top author of golf instruction books with more than 2.5m copies sold. David continues to mentor and teach many Tour players including Patrick Reed, Rafa Cabrera-Bello, Charl Schwartzel, Michelle Wie, Maria Fassi, Caroline Masson and Jodi Ewart-Shadoff.
For the last 30 years Golfzon Leadbetter has been responsible for training and developing many of the world’s top golf instructors through their industry-leading golf education program. The global network of 40 Leadbetter Golf Academies spans 15 countries and includes 150 elite certified instructors, who deliver more than 50,000 golf lessons per year. Parent company of Golfzon Leadbetter, Golfzon Newdin Holdings from S Korea, is a leading efforts to develop a new global golf culture through their best-selling golf simulators. GOLFZON has a presence in 62 countries with 6,200 sites around the world and 65 million rounds of golf played on the GOLFZON system per year.
For more information go to: https://leadbetter.com/payntr/
ABOUT PAYNTR GOLF
Based in Portland, Oregon, PAYNTR GOLF designs, markets and distributes golf footwear and accessories created to enhance the performance of the golfer. Founded by two long-time sports performance footwear experts, David Paynter and Mike Forsey, PAYNTR GOLF is guided by the principle, "Performance Multiplied," whereby it innovates by taking contrasting elements, multiplying them together to produce a better end result. PAYNTR GOLF products are available in the U.S. and the UK at www.payntrgolf.com and www.payntrgolf.eu, as well as select premium green grass & golf specialty locations.
Mike Forsey, President & Co-Founder, has more than 30 years' experience in golf footwear. As a footwear craftsman, Forsey carries extensive golf industry expertise with stints at global brands FootJoy, Reebok, Nike & Under Armour. Over three decades, Mike has studied & learned from the best golfers, shoemakers, and biomechanists in the sport. Mike holds numerous golf footwear patents, has driven industry transforming innovation, and has the unique distinction of developing Golf footwear’s only signature models for Greg Norman, Tiger Woods, and Jordan Spieth. He has helped a multitude of the world’s greatest golfers on PGA, European, Korn Ferry, and LPGA Tours with their footwear performance needs.
David Paynter Co-Founder, Payntr Golf, Founder, Payntr Brand, is an ex-professional cricketer who established the PAYNTR Brand in 2017. After a successful career as a cricketer for Yorkshire and Northamptonshire, and after being frustrated with the performance of cricket footwear, Paynter turned his attention to improving cricket footwear for athletes. He has since built a successful sports performance footwear brand having worked with some top cricket athletes, teams, franchises and federations. He has plans to expand the PAYNTR brand into other sports, golf being the first, but followed shortly by expansion into other footwear categories
MEDIA REQUESTS
For media and interview requests for David Leadbetter or Golfzon Leadbetter contact Jennifer Kirby at: Jennifer.Kirby@leadbetter.com or call +1 407 787 3330.
For media and interview requests for PAYNTR Golf contact: Mitchell Jones at: mitch@payntrgolf.com
